Personal data is processed in accordance with the Brazilian General Data Protection Law, LGPD, Law No. 13,709/2018, and, where applicable, the General Data Protection Regulation, GDPR, Regulation EU 2016/679.
By accessing, browsing, or using this website, the user acknowledges having read and understood the practices described in this Privacy Policy.
1. Identification of the Data Controller
In accordance with applicable law, the Data Controller responsible for personal data is:
Controller: DVE Digital
The website newstrendbuzz.com operates primarily as a publisher of informational, journalistic, educational, and editorial content.
The website does not directly sell products or services, does not act as a payment intermediary, and does not request banking information or credit card details.
2. Role of the Website as a Publisher
The website newstrendbuzz.com publishes informational and editorial content and may also provide advertising spaces.
The collection and processing of information related to ad delivery, audience measurement, website performance, and advertising personalization may be carried out by third-party partners, particularly Google AdSense and Google Ad Manager, in accordance with their own privacy and data protection policies.
The website does not directly access, store, or control all personal data used by advertising partners.
3. Information That May Be Collected
Information may be collected in the following ways:
3.1. Information Provided Voluntarily
We may receive information provided directly by users, including:
- Name;
- Email address;
- Information submitted through contact forms;
- Comments, messages, questions, or requests;
- Information provided for newsletter subscriptions, when this feature is available.
Providing this information is voluntary.
3.2. Browsing and Technical Information
When users access the website, certain technical information may be collected automatically through cookies and similar technologies, including:
- IP address;
- Browser type and version;
- Device type;
- Operating system;
- Pages visited;
- Date and time of access;
- Time spent on the website;
- Traffic source;
- Interactions performed on website pages;
- Cookie and device identifiers;
- General geographic location derived from the IP address.
4. Purposes of Data Processing
Collected information may be used to:
- Ensure the proper operation of the website;
- Improve the user experience;
- Analyze traffic and page performance;
- Understand how users interact with published content;
- Optimize editorial content and website features;
- Respond to messages, requests, or inquiries;
- Send communications authorized by the user;
- Display advertisements;
- Measure advertising effectiveness;
- Prevent fraud, unauthorized access, and malicious activity;
- Protect website security;
- Comply with legal or regulatory obligations;
- Exercise or defend rights in administrative, judicial, or arbitration proceedings.
5. Legal Bases for Data Processing
Personal data may be processed based on the following legal grounds:
a) User Consent
LGPD, Article 7, Item I | GDPR, Article 6(1)(a)
When required, particularly for non-essential cookies, tracking technologies, newsletters, communications, and personalized advertising, processing will be based on the user’s free, informed, and unambiguous consent.
Consent may be withdrawn at any time without affecting the lawfulness of processing carried out before its withdrawal.
b) Legitimate Interest
LGPD, Article 7, Item IX | GDPR, Article 6(1)(f)
Legitimate interest may be used in a limited, necessary, and proportionate manner for:
- Displaying non-personalized advertisements;
- Measuring website performance;
- Producing statistics;
- Analyzing website traffic;
- Improving content and functionality;
- Protecting website security;
- Preventing fraud and malicious activity.
Whenever processing is based on legitimate interest, the rights, freedoms, and reasonable expectations of users will be considered.
c) Compliance with Legal or Regulatory Obligations
Certain information may be retained or used when necessary to comply with legal or regulatory requirements.
d) Exercise of Legal Rights
Information may also be processed when necessary to exercise or defend rights in administrative, judicial, or arbitration proceedings.
6. Data Retention and Storage
Personal data will be retained only for the period necessary to fulfill the purposes for which it was collected.
When processing is based on consent, information may be retained until:
- Consent is withdrawn;
- The information is no longer necessary;
- The user requests deletion, where applicable.
Information retained to comply with legal or regulatory obligations, or to exercise legal rights, will be stored for the period required by applicable law.
After the applicable retention period, information may be:
- Deleted;
- Anonymized;
- Blocked;
- Made inaccessible.
Information may continue to be retained when permitted or required by law.
7. Cookies and Similar Technologies
The website newstrendbuzz.com uses cookies and similar technologies to:
- Enable the proper operation of website pages;
- Remember user preferences;
- Measure website traffic and performance;
- Understand how users interact with content;
- Display advertising;
- Measure advertising effectiveness;
- Improve security;
- Prevent fraudulent or malicious activity.
Cookies are small files stored on the user’s device during browsing.
Cookies may be classified as follows:
Necessary Cookies
These cookies are essential for website operation, security, and basic functionality.
Performance and Analytics Cookies
These cookies help us understand how users access and interact with the website.
Advertising Cookies
These cookies may be used to display advertisements, measure advertising results, and, when authorized, personalize advertising.
Third-Party Cookies
These cookies are set by external services used by the website, such as analytics tools, advertising platforms, hosting providers, and security services.
Where required by law, non-essential cookies will only be used after user consent has been obtained.
8. Third-Party Cookies and Advertising
The website may use services provided by third parties, including:
- Google Analytics;
- Google AdSense;
- Google Ad Manager;
- Google advertising technologies;
- DoubleClick cookies;
- Hosting providers;
- Security and performance services;
- Content delivery networks;
- Traffic measurement tools.
These services may use cookies, device identifiers, and similar technologies to collect and process information related to browsing activity, audience measurement, advertising performance, and ad personalization.
Google and its partners may collect and process information in accordance with their own policies.
More information is available at:
https://policies.google.com/technologies/partner-sites
Processing carried out by third parties is subject to the policies, terms, and privacy practices of each provider.
9. Advertising Control and Ad Preferences
Users may manage or disable ad personalization through the following tools:
Google Ads Settings:
https://www.google.com/settings/ads
YourAdChoices:
Disabling personalized advertising does not mean that users will stop seeing advertisements. Ads may continue to be displayed, but they may be less relevant to the user’s interests.
10. Cookie Management and Deactivation
Users may block, limit, or delete cookies through their browser settings.
The available procedures may vary depending on the browser and device used.
Disabling certain cookies may affect:
- Page loading;
- Preference storage;
- Personalization features;
- Website performance measurements;
- Advertising features;
- Certain website functions.
When available, users may also change their preferences through the website’s cookie consent panel.
11. Data Sharing
The website newstrendbuzz.com does not sell personal data.
Information may be shared only when necessary with:
- Hosting providers;
- Analytics services;
- Advertising platforms;
- Technology providers;
- Security and fraud prevention services;
- Email and communication providers;
- Public authorities, when required by law;
- Legal, accounting, technical, or professional advisers, when necessary.
Any sharing will be limited to the information necessary for website operation, service delivery, compliance with legal obligations, or the exercise of legal rights.
12. Google Analytics
The website may use Google Analytics to understand how users interact with website pages, measure traffic, and improve content performance.
Google Analytics may collect information such as:
- Pages visited;
- Time spent on pages;
- Device type;
- Browser type;
- Traffic source;
- General location;
- User interactions.
Users may prevent their browsing activity from being used by Google Analytics through the browser extension provided by Google:
https://tools.google.com/dlpage/gaoptout
The installation and operation of this tool are subject to Google’s terms and conditions.
13. Data Subject Rights
Under Article 18 of the LGPD, and where applicable under other data protection laws, users may request:
- Confirmation that data processing is taking place;
- Access to personal data;
- Correction of incomplete, inaccurate, or outdated data;
- Anonymization of data;
- Blocking of unnecessary or excessive data;
- Deletion of data processed in violation of applicable law;
- Data portability, where applicable;
- Information about data sharing;
- Information about the possibility of refusing consent;
- Withdrawal of consent;
- Deletion of data processed based on consent;
- Objection to certain processing activities;
- Review of decisions made exclusively through automated processing, where applicable.
The processing of certain requests may depend on identity verification and assessment of applicable legal obligations.
14. How to Exercise Your Rights
Requests related to privacy and personal data protection may be sent to:
Email: [email protected]
Requests will be reviewed in accordance with the requirements and deadlines established by applicable law.
To protect personal data, identity verification may be required before a request is processed.
The email address should be confirmed as active before this Policy is published.
15. External Links
The website newstrendbuzz.com may contain links to websites, applications, platforms, social networks, or services operated by third parties.
These links may be provided to supplement information or facilitate access to external sources.
We do not control and are not responsible for:
- Third-party privacy practices;
- Content published on external websites;
- Terms and conditions of external platforms;
- Security measures adopted by third parties;
- Products or services offered;
- Information submitted by users on external pages;
- Losses or damages resulting from the use of third-party services.
Users should review the privacy policies of external websites before providing personal information.
16. Data Security
We adopt reasonable technical, administrative, and organizational measures to protect information against:
- Unauthorized access;
- Improper disclosure;
- Alteration;
- Loss;
- Destruction;
- Misuse;
- Unlawful or accidental processing;
- Cyberattacks;
- Malicious activity.
Although security measures are adopted, no internet-based storage or data transmission system is completely secure.
Users are also responsible for taking appropriate measures to protect their devices, browsers, accounts, passwords, and internet connections.
17. International Data Transfers
Some service providers used by the website, including Google, may store or process information on servers located outside Brazil.
When international data transfers occur, the requirements established by the LGPD and, where applicable, other data protection laws will be observed.
Service providers may adopt contractual clauses, security mechanisms, technical safeguards, and other appropriate measures to protect transferred information.
18. Privacy of Children and Teenagers
The website is not specifically directed at children and does not knowingly collect personal data from minors without the authorization or participation of their parents or legal guardians.
If improper collection of information belonging to children or teenagers is identified, appropriate measures may be taken to delete, restrict, or protect such information in accordance with applicable law.
19. Changes to This Privacy Policy
This Privacy Policy may be updated at any time to reflect:
- Changes to website activities;
- Changes in the technologies used;
- Updates to third-party services;
- New legal or regulatory requirements;
- Changes in data processing practices;
- Improvements to privacy and security procedures.
The most recent version will be published on this page.
Users are encouraged to review this Policy periodically. Continued use of the website after updates are published indicates acknowledgment of the revised version.
20. Contact Information
For questions, requests, or concerns related to this Privacy Policy or the processing of personal data, please contact:
Email: [email protected]
Effective Date: June 9, 2026
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